Fashion Campaign
Armani Exchange - New Look, Same Spirit
Art Direction · Direction
Night Vibes
About the project
The goal is to promote Armani Exchange's shift to sophistication and minimalism, highlighting minimal outfits for youthful fashion enthusiasts seeking quality, style, and elegance for nightly adventures, making a statement in social settings. With the use of vertical light beams we aim to symbolize the evolution of fashion.
Project Gallery
Credits
Lead Creative
Karan Pimpale
Cast
Cheyenne R, Rajeev P, Jiya R, Trail G, Catarina A
Next Project
Uncrustables - The Ultimate Snack