LIQUID DEATH: MURDER THE ODOR
Get bold individuals (mainly men) experiencing bad odors that is affecting their social and professional interactions to purchase the Liquid Death fragrance due to its ability to murder the odor and restore confidence by using a diverse media mix to show the effects of bad odors and creating an outrageous fragrance that rescues individuals from embarrassment because Liquid Death's fragrance eliminates unpleasant smells to protect relationships, enhances confidence, and improves overall well-being.

Credits
Lead Creative: Karan Pimpale, Kathy Sumardi